BlueMill

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BlueMill
PE firm
Acquired Majority Control of Business Operations
Wifac
Innovative solutions for the graphic media market
Advised on Sale of Company

BlueMill acquires majority stake in Visi Group, combining Wifac and AtéCé Graphic Products

BlueMill, has acquired a majority stake in the newly formed Visi Group, which brings together two leading suppliers to the graphic media industry: AtéCé Graphic Products, based in Uitgeest, and Wifac, based in Mijdrecht. Together, AtéCé and Wifac employ 131 people and generate combined revenues of approximately €100 million.

The combination unites AtéCé’s large-scale graphic production capabilities with Wifac’s strong service organisation and application expertise, including 24/7 support. This creates a more robust and competitive platform, well-positioned to serve the evolving needs of the graphic media market with a broad and highly complementary product and service offering.

Wifac, led by Marcel Otto, focuses on the sale, installation and maintenance of printing presses and pre-press equipment, as well as consumables and related services. With operations in the Netherlands and Belgium, Wifac acts as a one-stop-shop for the graphic industry across the Benelux region, offering a comprehensive portfolio of machinery, parts, consumables, and round-the-clock service support.

Visi Group provides a strong foundation for entrepreneurship, customer-centricity, and specialist expertise, while serving as a platform for continued organic growth and targeted buy-and-build opportunities across Europe.

IMAP Netherlands acted as exclusive M&A advisor to Wifac on this transaction. The IMAP Netherlands team, led by Chris Keizer, supported the shareholders throughout the entire process.

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