MID-MARKET M&A INSIGHTS

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Mid-market M&A Insights

What Private Equity Buyers Look for in a Mid-Market Business

Private Equity interest in the middle-market remains strong, but the way investors evaluate businesses has changed significantly over the last few years.

Structurally higher financing costs than in the zero-rate decade, a congested exit market, geopolitical uncertainty, and growing pressure on portfolio performance have all reshaped buyer priorities. Growth alone is no longer enough, but the bar for growth has risen: Bain estimates that a buyout now needs roughly 10–12% annual EBITDA growth to deliver the same 2.5x return that around 5% growth delivered in the 2010s, because cheap leverage and multiple expansion can no longer be relied upon. Investors are therefore focused on resilience, scalability, visibility, and a company’s ability to continue creating value in a more demanding and rapidly changing environment.

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